Territory Sales Manager – Soko fresh at Sokowatch

Role: Territory Sales Manager reporting to the Global Head of Special Projects

The Territory Sales Manager is responsible for driving soko fresh revenue growth and profit margins. The key primary responsibility for this role will be to execute and inform Sokowatch’s fresh customer growth strategy. The person in charge will also build and manage a Growth team and lead all customer-facing functions including but not limited to, acquisition, engagement/ retention, and growth.

Key Responsibilities

  • Execute Soko fresh growth plan, growth programs, and optimize our revenue funnel.
  • Execute a robust, agile, and effective Route to Market strategy to reach and serve all fresh customers within their territory.
  • Drive the execution and enhancement of the Sokowatch Customer Experience;
  • Maintain a deep understanding of market structure changes (eg. pricing, new entrants, new products, new technologies);
  • Acquire new customers within the designated territory and ensuring retention of existing customers;
  • Ensure customer order and replenishment cycles are clearly defined, maintained, and adhered to.
  • Increase the Sokowatch Customer App adoption and within the covered customers
  • Increase and maintain product weight, range, and availability in all stores within the coverage
  • Supervise, Coach, Train, and Motivate the sales agents performance in relation to the targets set and build a winning spirit within the team
  • Gather and provide competitive information by regularly tracking competitor activities within the industry.
  • Using market insights to maximize sales effectiveness and efficiency
  • Curate customer insight, by blending data with a deep understanding of user needs, habits, and perceptions.


  • 3.5+ years of experience in sales and marketing, business development, customer service, or related field with a proven track record of achieving sales targets.
  • Previous experience in handling fresh agricultural products will be a desired attribute
  • Ability to lead diverse teams, and provide data-based reporting and quantitative intuition for interpreting user experience data
  • Ability to analyze data and sales statistics and translate results into numbers and solutions
  • Have a customer-centered mindset
  • Agile and result-driven

The post Territory Sales Manager – Soko fresh at Sokowatch appeared first on Jobs in Kenya – http://jobcenterkenya.com/.

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